Summer is the time for travel, adventure, festivals and fun, and Swatch is taking a road trip that’s out of this world. Eleven MoonSwatch rolling planets will start their journey from the Swatch Global Headquarters in Biel, Switzerland, and tour Europe, stopping at must-see and unexpected destinations. Will there be the chance to buy the MoonSwatch from these rolling planets? Yes!!!
Launched earlier this year, the Bioceramic MoonSwatch Collection pays tribute to the first watch on the moon, the OMEGA Speedmaster Moonwatch. Each of the eleven models references a different planet or celestial body within the solar system, and encourages wearers to dream big, fly high, and explore the universe. Exactly what Swatch plans to do with the #MoonSwatch summer tour, starting July 12, 2022.