Swatch, proud co-sponsor of the Crankworx World Tour for the second year running, heads to Whistler, Canada, the final stop in the Crankworx tour series, from July 21 to 30, 2023.
As the world's best slopestyle riders compete in the Crankworx season finale, all eyes will be on Swatch Proteam athletes Finn Iles and newcomer Erik Fedko as they both look to return to the podium at this year’s event.
The return of Crankworx to its home in Whistler also brings with it the return of the Dirt Diaries, a unique video competition that celebrates the creative spirit, and storytelling culture of mountain biking. This year at Dirt Diaries presented by Swatch, six filmmakers will showcase a unique four- to six-minute glimpse into one athlete's life.
The Swatch NEON Collection will be available at Black’s Pub, situated right at the base of Whistler and Blackcomb, where Swatch will be dialing up the vibrant atmosphere with some exciting and exclusive activities for Crankworx fans, including a meet and greet with Swatch Proteam riders and the opportunity to ride alongside Sam Pilgrim and Casey Brown.
Born in Whistler in 2004, Crankworx has evolved into a four-stage international event said to be the ultimate mountain biking experience. It brings together the best mountain bike athletes to compete in a multitude of disciplines, from freestyle to pump track and everything in between.
ABOUT SWATCH Positive provocation and joie de vivre made in Switzerland: since its founding in 1983, Swatch has shaken up the watch industry. Thanks to its striking designs which always reflect the zeitgeist, Swatch is one of the leading watch manufacturers and the most sought-after brands in the world – and has always stayed true to itself. The company surprises again and again, whether it be with regularly released new models or special collections. The revolutionary way in which Swatch thinks and acts has always been evident with its early involvement in action sports, such as BMX, longboarding and surfing. The Swatch Art Peace Hotel in Shanghai embodies the brand’s love of art and brings together artists from around the world.
