Men's watches

Watches for men

Whether your approach to choosing a timepiece is on-trend or purely practical, you’re sure to find a model to suit you and your lifestyle in our versatile selection. Discover Swiss-made watches designed to help you express yourself as you savor every second: from zany and unique designs that will capture the attention to sporty models that will act as your reminder to live in the moment.

High-end style men’s watches for every moment

Our selection of luxurious watches for men capture the essence of effortless cool and sophistication. Think sleek styles featuring gold-colored details and equipped with our signature movement SISTEM51, or square-dialed watches made in our innovative BIOCERAMIC. If you live in the spotlight then BIG BOLD men’s watches combine trendsetting vibes with a sportier look, or if love a timeless look dip your toe into our diving watches like the Bioceramic Scuba Fifty Fathoms Collection, the result of our Blancpain X Swatch collab inspired by the first true diver’s watch.

Living with precision: chronograph watches for men

Our CHRONO models offer a dynamic blend of active utility and Swiss precision. Made from durable, sports-ready materials and built to withstand the challenges of competitive or nature sports, CHRONO men’s watches capture a style that’s timelessly of the moment. And if you like to look on the bright side, you’ll find CHRONO designs in a range of colors: from primary designs, men’s watches that pop to retro neon looks, there are plenty of styles to make you smile.

Find some of the best watches for men right here. Choose a versatile timepiece that’s made in Switzerland to last.