Unleash your creativity!
Inspired by creative sparks, art and special collaborations, our collection of Swatch X You designs gives you limitless opportunities to customise your Swatch. Create a one-of-a-kind story to wrap around your wrist or gift to your loved ones. And by adding the SwatchPAY! feature you can make your customized watch your new go-to-payment method.
Create your own stellar SwatchPAY! watch
Creating your own custom Swatch has gone next level! You can now personalize a unique Swatch X You timepiece equipped with SwatchPAY! for a truly individualized way to pay. With a simple wave of the wrist, you can make contactless payments anytime, anywhere. Learn more about SwatchPAY! and see if your payment card is supported.
Swatch X You Banana -Always in season
Peel back the layers of your creativity to create a quirky watch that never slips up in style. Because life is better with a banana in hand!
A partnership written in the stars
The remarkable story of Swatch X You and the European Space Agency (ESA) continues with seven stunning Earth-inspired designs!
Wear your Lunar Zodiac sign
Find the design for your birth year and create a one-of-a-kind watch that captures your Lunar Zodiac sign or choose a watch from the ready-to-wear models and let your unique personality shine.
Be inspired by the Zodiac
Go beyond what meets the eye and express your true self with the Swatch X You Zodiac collection. Discover the design dedicated to your astrological sign and create a customized watch that puts the spotlight on your inner aura.