Working at Swatch

Main responsibilities will include:

• Manage the global media planning budget (online and offline)
• Develop Marketing objectives and strategies for the Global Media Planning
• Manage the HQ Media Planning campaigns (online and offline), starting from the media planning definition, the implementation, the optimization and the monitoring of the campaigns, until the reporting and the evaluation of the final results
• Manage the online campaigns with both awareness and performance objectives, including prospecting and retargeting campaigns for the key markets
• Manage the local media planning investments, starting from the media briefings and media guidelines shared with the local marketing teams until the supervision and approval of the local media plans (online and offline).
• Manage the relationships with agencies and media owners
• Contract and campaign negotiations with agencies and with international media partners across all media types: digital, outdoor, TV, Print as well as event integration and global cross media partnerships.
• Team leading and supervision of a team of 4 people

The deputy store manager supports the store manager in leading the team, boosting sales, showcasing the brand, and ensuring effective store operations. The role focuses on optimizing both quantitative and qualitative results in line with brand goals.

Key Responsibilities

Leading the Team

• Assist in recruiting, integrating, and training new employees.
• Inspire team members to excel in customer service and skill development.
• Conduct performance evaluations and foster a positive work environment.
• Resolve conflicts impartially and hold regular meetings for effective communication.
• Motivate and empower team members to achieve sales targets.

Measurement Criteria:

• Social climate stability and turnover rates.
• Team meeting records.
• Evaluation forms (MAGs, trial periods).

Sales Management

• Drive team performance to meet sales goals.
• Improve key performance indicators (KPIs).
• Ensure excellent customer service and a unique shopping experience.
• Maintain knowledge of collections and prevent theft.

Measurement Criteria:

• KPI analysis (e.g., conversion rate, turnover).
• Mystery shopping result

• Brand Representation

• Maintain a safe, clean, and welcoming store environment.
• Ensure visual merchandising aligns with brand standards.
• Educate the team on merchandising principles.

Measurement Criteria:

• Feedback from retail managers and visual merchandisers.
• Mystery shopping evaluations.

Store Management

• Oversee scheduling, budgets, and compliance with labor laws.
• Monitor financial procedures and analyze sales results.
• Facilitate efficient communication within the hierarchy.

Measurement Criteria:

• Budget adherence and team hours monitoring.
• Effective monthly planning and expense management.

Store Organization

• Ensure proper maintenance of the store, stockroom, and materials.
• Oversee logistical tasks like deliveries, stock management, and inventory.
• Maintain security and hygiene standards.

Measurement Criteria:

• Inventory accuracy and stock condition.
• Timely processing of transfers and stock replenishment.

Commitment to Progress
The deputy store manager demonstrates professional responsibility by:

• Upholding brand values and workplace standards.
• Ensuring the safety of employees and customers.
• Fostering effective communication and collaboration.
• Adapting plans to maintain smooth operations and customer satisfaction

To reinforce the retail international team at Swatch Headquarters in Biel/Bienne, Switzerland, we are currently searching for a:

STORE DEVELOPMENT PROJECT LEADER 100 %

 Main responsibilities will include:

• Responsible for the design and implementation of retail design concepts for Swatch POSs within our corporate identity.
• Manage all aspects of the store design process from design inception, review of supplier’s and local architect’s technical drawings and construction management until completion of the project (in line with Swatch design guidelines).
• Work independently, efficiently and monitor the projects within the given timeline & quality standards.
• Manage effective budget for all stores and control all project costs and capital expenditure until project’s close out (cost monitoring sheet). Negotiation with suppliers and contractors.
• Close collaboration with all external parties including contractors, consultants, clients and suppliers as well as all internal departments like Finance, Marketing, Sales, Retail Operations, Logistics.
• Supervision of external architects, consultants, engineers and suppliers.
• Effective communication of relevant information to direct managers.
• Tactful communication of difficult / sensitive information.
• Resolve and/or escalate challenges in a timely fashion.
• Ensure project documents are complete, up to date and stored appropriately.
• Check investments before a project’s start by benchmarking and aligning all costs to first estimations throughout the whole project development.

Customer Service

• Provide and maintain exceptional customer service to each customer.

• Convert walk-in traffic into clients, creating excitement and desire around the product.

• Provide detailed information about product features, pricing, and after-sales services.
• Assist customers in making selections by building customer confidence, being proactive in offering suggestions and sharing product knowledge.
• Gather customer feedbacks and share best practices within the organization.

 Sales

• Contribute to Team’s effort to achieve and exceed sales targets.
• Take necessary steps to reach objectives linked to KPI’s.
• Maintain knowledge of current sales activities, payment and exchanges policies.
• Process payments ensuring accurate and efficient transactions.

Product Knowledge

• Share storytelling and benefits related to collections with customers.
• Attend product training sessions to continuously enhance product/Brand knowledge.
• Gather knowledge about latest trends in the retail and watch industry.

Store Operations:

• Maintain an orderly and welcoming sales floor at all times.
• Assist with repairs, change of straps and batteries.
• Handling of cash register and settlements.
• Assist with inventory management, including receiving and checking in new stock.
• Support with visual merchandising implementation and constantly make sure it remains visually appealing.

Team Collaboration

• Self-starter with strong team-player approach to exceed Team objectives.
• Participate in team meetings and actively contribute to new projects.
• Assist in training new employees if needed.

Leading the team with the store- and assistant store manager

• Help recruiting new employees according to a predefined profile and with the agreement of HR and retail manager
• Integrating and training new employees
• Passing the passion for the brand on to the team, to constantly evolve customer service
• Accompany and foster co-workers, to ensure they continue the acquisition of new skills and their employment during sales (selling skills, products, visual merchandising)
• Organisation and execution of meetings in collaboration with the store- and assistant store manager
• Regular evaluation of the performance, skills, and development of each co-worker by conducting MAG’s, etc.
• Paying attention to co-workers (praise success, discuss problems), to build up trust, as well as to build it out
• Take on a neutral role/referee in case of occurring conflicts
• Regularly organise meetings (minimum once a week)
• Motivating and empower co-workers on a daily basis, to reach monthly and quarterly primes.

 Sales management (boost sales)

• Knowledge of different collections and products (tendencies, style, material, etc.)
• Constant monitoring, to ensure a unique purchase experience (availability of the team, quality of the customer care, speed of cashing in, role reversal within the team)
• Ensuring the regularly offered services to customers (repairs, exchange, vouchers, delivery by mail, etc.)
• Staying vigilant concerning eventual theft, so it can be prevented
• Tour-guide-business

Setting the scene for the brand (image, product, merchandising)

• Steadily monitoring, to ensure a safe, tidy, and clean store
• Monitor the overall comfort, to ensure the customer experiences it (atmosphere within the store, lighting, music, etc.)
• Organising and executing the presentation by respecting the norms of merchandising and guidelines (take on changes, depending on the store

 Leading the store in collaboration with the store- and assistant store manager

• Manage the contracts and plans under compliance of all social rules and norms, which are predefined by labor law
• Optimising expenditures, which can influence the operating statement (office supplies, telephone, etc.)
• Take on the role as a role model concerning the strict compliance of the cash register manual and different procedures in terms of money (bank statements, status of cash register, etc.)
• Analyse results based on collections and indicators, so a plan can be realised
• Ensuring the information flow and directing it to the hierarchy

Store organisation in collaboration with the store- and assistant store manager.

• Ensuring the perfect condition, maintenance as well as the necessary materials of the store
• Monitoring the organisation and clean-up of the material reserve as well as the back office according to the defined process
• Ensuring the logistical tasks (qualitative and quantitative control of deliveries, unpacking the packages and placement of wares within the store)
• Apply and respect the various specifications of the product flow (process of falsely delivered wares, transfers, defect wares, returns, etc.)
• Confirmation of ware-orders and ensuring the optimal replenishment of wares according to the analysis of the stock

Vous assurez la gestion et la coordination des opérations d’expédition. Vous jouez un rôle clé, de liaison avec l’équipe export de Swatch. 

Votre champ de responsabilités inclut les tâches suivantes :

Daily business :

• Gérer les activités opérationnelles d’expédition
  • Gestion des envois/allocations
  • Palettisation/filmage/cerclage
• Assurer le suivi des commandes et des livraisons (suivi interne avec les départements concernés).
• Assurer la prise en charge des produits par les transporteurs et les prestataires logistiques.
• Optimiser les processus d'expédition pour améliorer l'efficacité et réduire les coûts.
• Estimation et communication des volumes/poids pour les envois à venir
• Participer à la préparation des documents d'expédition (factures, bons de livraison, etc.).
• Collaborer avec les équipes internes (production, logistique, export etc.) pour garantir une communication fluide et une résolution rapide des problèmes.
• Suivre les indicateurs de performance et proposer des améliorations
• Respect des règles de chargeur connu et de sécurité

Gestion du personnel

• Gestion des équipes lors de l’absence du Team Leader

Main responsibilities will include:

• POS and DC Replenishment: Manage Point-Of-Sale (POS) and Distribution Center (DC) watch replenishment, ensuring accurate forecasting and conducting detailed sales and stock analyses for assigned subsidiaries
• Market Support: Serve as the primary point of contact for international markets, addressing new and ongoing product and supply chain-related inquiries
• Forecasting and Launch Planning: Oversee the preparation, consolidation and verification of Market Forecasts (used for production planning) and Launch Plans (used for initial deliveries of new product launches)
• Inventory Allocation: Strategically allocate and manage low-stock or limited-edition watches for global markets in alignment with predefined strategies
• System Development: Contribute to the testing and continuous improvement of SWATCH’s in-house replenishment and forecasting systems
• Trade Catalogue Creation: Develop trade catalogues for new launches, including Swatch and Flik Flak products
• Core Collection Analysis: Perform in-depth analyses and provide recommendations for Swatch’s core product collections
• Reproduction Needs Assessment: Evaluate reproduction requirements for Swatch’s Novelty Collections
• Global Sales Forecasting: Forecast worldwide sales for the Core Collection
• Ad Hoc Projects: Lead or participate in special projects related to sales and planning as required

Main responsibilities will include:

• Coordination of the full logistic process for Retail material:
  • Request transport quotations to nominated forwarders
  • Place shipping orders
  • Follow up deliveries
  • Contact suppliers, forwarders and customers
  • Place orders to the listed suppliers and give shipping orders to the listed forwarders
• Fulfill administrative tasks linked to the projects (order requests, CMS, transport costs estimation, …)
• Ensure the budgeted transportation costs are respected for each project
• Transfer data in ERP system and get relevant shipping documents from Invoicing/Export team
• Claims management: Handle damaged or lost goods and track shipping
• Ensure correct re-invoicing to customers for material (reference and quantity) and related freight costs
• Track shipments end-to-end, being able to provide up-to-date information regarding current shipments
• Ensure that all relevant information is in RetailNet as well as all steps are fully and correctly completed
• Propose correctives and preventives actions when needed
• Complete or assist with miscellaneous orders as needed
• Ensure replacement during absences

Main responsibilities among others include:

• Supporting the Store Manager in leading the team
• Acting as Deputy of the Store Manager in his/her absence
• Driving Sales
• Customer acquisition and retention
• Ensure the whole organization and running of the store together with the SM

SALES:

• Lead by example in service and customer care.
• Knowing the different collections and their products (style, material, tendencies etc.)
• Achieve Sales goals and cross selling.
• Guarantee of a perfect customer reception and service.
• Ensure a perfect appearance of the store and optimum product presentation (display cases, counters and furniture)
• Support of other staff during the sales (service, gifts, etc.)
• Contribution to the achievement of business goals.

Representation of the Store Manager:

Administrative activities, in the absence of the Store Manager or on their behalf:

• Any customer orders.
• Ensure that sufficient material is present (bags, gift boxes, batteries, etc.)
• Ensure that sufficient office material is present
• Communicating with the head office (parameter, e-mail, telephone, if specific customer cases, by appointment or on behalf of Store Managers
• Implementation and evaluation of the Linkage

Team leading, in the absence of the Store Manager or on their behalf:

• Organize the training of new employees (Swatch regulations, ); Training of employees on new products
• Delegating Tasks to employees, if possible and depending on the ability of employee
• Organize the working day (Administrative, stock, breaks …)
• Keep the Linkage Book and train new employees to use it.
• Arrangement of motivating sales targets

Collaboration with the Store Manager:

• Forwarding important information relating to the daily business of the SM
• Keep Store Manager up to date on employees
• Respect the guidelines of the Store Manager and represented this to the team
• Open communication with Store Manager
• Completing a further delegated duties of the Store Manager (if something is unclear ask Store Manager)

Main responsibilities among others include:

• Supporting the Store Manager in leading the team
• Acting as Deputy of the Store Manager in his/her absence
• Driving Sales
• Customer acquisition and retention
• Ensure the whole organization and running of the store together with the SM

SALES:

• Lead by example in service and customer care.
• Knowing the different collections and their products (style, material, tendencies etc.)
• Achieve Sales goals and cross selling.
• Guarantee of a perfect customer reception and service.
• Ensure a perfect appearance of the store and optimum product presentation (display cases, counters and furniture)
• Support of other staff during the sales (service, gifts, etc.)
• Contribution to the achievement of business goals.

Representation of the Store Manager:

Administrative activities, in the absence of the Store Manager or on their behalf:

• Any customer orders.
• Ensure that sufficient material is present (bags, gift boxes, batteries, etc.)
• Ensure that sufficient office material is present
• Communicating with the head office (parameter, e-mail, telephone, if specific customer cases, by appointment or on behalf of Store Managers
• Implementation and evaluation of the Linkage

Team leading, in the absence of the Store Manager or on their behalf:

• Organize the training of new employees (Swatch regulations, ); Training of employees on new products
• Delegating Tasks to employees, if possible and depending on the ability of employee
• Organize the working day (Administrative, stock, breaks …)
• Keep the Linkage Book and train new employees to use it.
• Motivate the team
• Arrangement of motivating sales targets

Collaboration with the Store Manager:

• Forwarding important information relating to the daily business of the SM
• Keep Store Manager up to date on employees
• Respect the guidelines of the Store Manager and represented this to the team
• Open communication with Store Manager
• Completing a further delegated duties of the Store Manager (if something is unclear ask Store Manager)