Swatch Art Journey 2024
In collaboration with the renowned Tate, we are celebrating a true journey through time, genre and self-expression. Our Swatch x Tate Collection is a selection of wearable masterpieces, inspired by artists known for their boundary pushing, innovation and positive provocation. Join us on the Art Journey 2024 and see where art takes you!
TURNER’S SCARLET SUNSET
Displaying Turner’s mastery of light and colour, this watch features a calendar wheel that evolves with the sun, shifting hues gradually and animating the artist’s beautiful portrayal of a sunset. Displaying Turner’s mastery of light and colour.
MATISSE’S SNAIL
Matisse helped revolutionise the visual arts in the early 1900s, from painting to paper collage. This watch features his famous snail cut-outs across the dial and transparent strap in a spiral of vivid colour.
BOURGEOIS’S SPIRALS
The spiral is a symbol that appeares frequently in Bourgeois's work. Also adorning this watch, each curve resonates with the multiple meaning the artist has assigned to this intricate motif: trust, freedom and a vibrant surge of positive energy. Fittingly thanks to SwatchPAY!, you'll have all three when making secure contactless payments with ease wherever your journey takes you.
LEGER’S TWO WOMEN HOLDING FLOWERS
Léger was known for his avant-garde spirit which is mirrored in this colourful watch. The vivid strap and dial capture the essence of Cubism and the artist's exploration and celebration of shape.
CHAGALL’S BLUE CIRCUS
In the vibrant colours of Chagall’s dream-like world, the whimsy of the circus comes alive. On the strap an acrobat balances on her trapeze in a moment of dream-like magic. A moon and an eye balanced on the watch hands bring her dynamic movement to life.
MIRO’S WOMEN & BIRD IN THE MOONLIGHT
Miró offers us a glimpse into his symbolic visual language, evoking joy at every glance. This watch artfully spreads this iconic image across the dial and strap, with indexes on the glass to add depth.
BARNS-GRAHAM’S ORANGE AND RED ON PINK
The joy of colour of Barns-Graham's artwork is on full display in this colourful watch. The rich colours and free-flowing brushwork are accented by striking black indexes on the dial.
About Tate
With four distinct venues, the world-renowned Tate galleries showcase historic, modern and contemporary masterpieces, including over 70,000 paintings, sculptures and installations. It also hosts Tate Modern Lates, a series of free after-hours events taking inspiration from Tate’s exhibitions and celebrating art in all its forms.
Discover our art love affair
At Swatch, our love for art runs deep. From the get-go, we've been collaborating with top artists, museums and art institutions to bring masterpieces to your wrist.